Services
Test Projects
Test projects allow us to ensure our collaboration is a good fit before diving into larger projects.
So, let’s start with something simple like a:
Webpage
Blog
Short Email Sequence
Social Media Post
Property Description
Investment: Test projects start at $250 and increase depending on the amount of research and the project scope.
Vacation Rental and Descriptions Bundle
Property descriptions for sites like Airbnb, VRBO, and Travelocity are often the determining factor in your ideal renter’s decision-making process. This is your chance to dazzle your readers with top-notch copy that addresses their wants, needs, fears, and objections.
Investing in quality product and service descriptions written by an expert real estate copywriter is the best way to get your calendar booked out.
Investment: $400
MLS Descriptions
Maximize your MLS impact and highlight your properties to drive more leads.
First impressions matter, especially in real estate. That's why, at Aligned Copy Co, I specialize in crafting MLS copy that immediately grabs attention and drives results. It's all about showcasing your property's standout features to attract more leads for you. Setting you apart from the competition.
I take a competitive approach to MLS copywriting by thoroughly researching competitors to ensure your listing stands out in the market. I create captivating descriptions that paint a picture by highlighting your property's unique features.
My strategic competition-driven approach ensures your listing grabs attention in the market.
Plus, all MLS descriptions are optimized for search engines, boosting your listing by ranking higher in search results and driving traffic to your website. I use targeted keywords and phrases to ensure your listings are seen by the right audience and generate more leads.
🏠Property Description: $300
🏠3 Property Descriptions: $750 ($150 in savings)
🏠5 Property Descriptions: $1250 ($250 in savings)
Vacation Rental Setup
This package has everything you need to set up a strong online marketing strategy for a new vacation rental. Set yourself up for success, and start earning an ROI by:
Creating buzz within your existing network
Generating new leads
Making your rental offer irresistible to readers
We’ll start off by having a 1-hour consult call so I can understand all the ins and outs of your new property, then I’ll get to work creating:
A landing page for your vacation rental. This enticing copy will answer all of the reader’s questions, handle their objections, and position your rental as their dream place to stay.
4-8 promo social media posts – including hashtag strategy, and metric tracking system. This will create buzz around your rental.
4-8 promo emails. We’ll tell your existing email list about your rental so they get first dibs on your vacation property.
4-8 promo blogs – including SEO with keywords chosen specifically to get bookings. Crafting blogs related to your rental will inform your readers and lead them to your rental’s booking page.
Post-purchase thank you message. We’ll create a genuine thank you message so your future guests know how much you appreciate them. In my experience, it’s the little touches like this that make all the difference.
Post-purchase welcome email – makes your network feel welcomed and pampered while answering all their questions before they could even think to ask.
Investment: $3,000
Funnel Building
This is the first step toward seamless inbound marketing. I’ll create a solid start to your funnel that will serve you NOW and as a base for future business growth. If you’ve ever daydreamed about:
Diversifying your income
Getting clients in your sleep
Seamlessly qualifying leads
Then this is for you. If you don’t have an opt-in or email list, you are missing out. Email marketing boasts an impressive ROI of 3800%.
This package includes:
A unique freebie to entice your audience to hand over their emails.
A landing page for your freebie to increase conversion rates.
A delivery and welcome sequence. This is a 3-6 email long sequence that gives the subscriber their freebie and introduces them to the business
Investment: $800
SEO Analysis and Strategy
If you’re a realtor or brokerage company that’s growing or established, this package will give you the foundation to:
Master SEO
Dominate on social media
Set roots in the communities you serve
What you get:
Comprehensive SEO site audit with explanations and my expert insights. This covers everything from keywords to traffic, to how you stack up to your competition. No more wondering if you’ll ever show up in the Google search results, this audit will show us where you’re at and what strategies will give us the best results.
Online presence audit. I’ll dive deep into your social media and email marketing analytics. We’ll see what content is resonating with your audience and where we can improve your impact. Every aspect of the data comes with my expert analysis and suggestions.
Step-by-step strategy plan. I don’t just give you a bunch of information and peace out. You get my expert recommendations based on short-term, long-term, and budget-friendly goals.
If you’re starting out with a lower marketing budget, this investment will get you so far! Don’t waste time googling SEO tactics or how to do competitor research. If you’re already DIY-ing your marketing efforts – this is the perfect use of your marketing budget because it will give you tangible steps to implement.
If you’re not about that DIY marketing life – this package will inform your future marketing efforts for the coming years. Don’t throw spaghetti on the wall and see what sticks. Get accurate metrics to create an informed strategy.
If you’ve been pouring time and money into your website but haven’t been enjoying the fruit of your labor – then this is for you. We’ll see what’s really going on and create a targeted plan so you can start seeing results.
Investment: $500
Website Copy Creation
Your website is the core of your business’s online presence. Taking the time to make it reflect your unique business identity and values attracts your ideal clientele. Together, we’ll dive into everything that makes your business valuable on a 1-hour consult call.
Once I have all the details about your real estate business, I’ll craft website copy that:
Garners trust through establishing your authority
Addresses what your readers really care about
Showcases your expertise
This package includes three web pages of up to 1500 words each. Each page will be optimized for SEO with keywords chosen specifically for your business.
Investment: $1,100
Have something else in mind?
Ask me about customizable monthly retainers & bundles for timely and consistent content with subscription-based pricing.
Monthly Growth Packages
Publishing consistent content to your website, on social media, and to your email list is the bread and butter of online content marketing.
Consistency is key because it:
Boosts SEO by showing the Google bots that your business steadily provides high-quality content for your audience.
Gains recognition with your readers and followers by regularly showing up on their feeds and in their inboxes. This keeps real estate business top of mind, so when they’re ready to pull the trigger – you’ll be the first person they think of.
Garners trust by showcasing your expertise in your field. When you consistently show up for your ideal audience, you’re showing them that you’re an authority and leader in the real estate space.
Any professional, well-trained copywriter is going to tell you that consistency is key. But, I go one step further than the rest. I intentionally pair each piece of long-form content with promotional copy so you get the most out of your investment AND see results.
My Monthly Growth Bundles come in three options:
The Content Marketing Launch Bundle
This includes: 8 blogs, 8 emails, 16 social media posts per month
This is ideal for new businesses, or businesses with new websites that want to create a solid content marketing foundation. I recommend doing one to two months at this level, then transitioning to Bundle 2: The Monthly Maintenance Bundle.
Investment: $2,600
The Monthly Maintenance Bundle
This includes: 4 blogs, 4 emails, 8 social media posts per month
This is the most popular option, and is perfect for those who want to consistently show up for their audiences to draw in leads and increase conversions.
Investment: $1,300
The Budget-Friendly Bundle
This includes: 2 blogs, 2 emails, 4 social media posts per month
This budget-friendly option is perfect for businesses who just want to get their feet wet.
Investment: $650